Outdated myths about "poor-quality Chinese goods" still circulate, but the reality has changed. Today, many design studios, property developers, and private clients source high-end furniture directly from China. However, anxiety persists: fear of fraud, doubts about quality, and lack of clarity about logistics and customs.

AI analytics 2025: key insights

Using AI analysis of over 1,200 client inquiries from 2024 to 2025, we have identified the most common concerns — and how they can be professionally addressed.

Top fears when ordering furniture from China — and how to solve them

Fraud risk (18%)

Unfortunately, when ordering furniture from China, there is indeed a risk of encountering dishonest intermediaries. The remote nature of the transaction makes this problem worse, as it is challenging for the buyer to verify the factory personally.

💡 How to avoid: Before starting cooperation, it is essential to confirm the manufacturer's reliability. However, reviewing numerous documents independently can be a challenging task. In this case, it's wise to find an experienced China sourcing agent who can recommend a trustworthy factory and help you avoid dishonest suppliers.

🧭 Expert note: Reliable factories typically offer video calls to demonstrate their production processes or even provide virtual tours. If the factory is open to direct dialogue and has all official documentation, that's the first clear sign of reliability.

Quality mismatch (14%)

The actual batch of furniture may differ from the perfect sample photos taken in studio conditions. This creates anxiety that the order won’t meet expectations.

💡 How to avoid: Ask your supplier to send photos or videos of your finished products before shipping. Ideally, arrange an independent inspection at the factory before packaging — the inspector will check model conformity, materials, and finishing quality.

🧭 Globus insight: Export-oriented factories usually document each stage of production and provide photo reports. If a supplier refuses to show production progress or inspection results, it's worth questioning their honesty.

Logistics issues (10%)

Long transportation chains raise questions about packaging, insurance, and accountability for damage.

💡 How to avoid: Clearly define all terms in your contract, including that the supplier must pack furniture according to export standards. Choose proven logistics operators specializing in furniture transport to ensure safety and transparency at every stage.

🧭 Practice shows: Reputable factories allocate dedicated packing areas and follow strict standards. Responsible suppliers also assist with insurance and compensation if damage occurs in transit.

Customs & documentation (9%)

International shipping always involves bureaucracy. Some clients fear document errors, cargo delays, or confiscations.

💡 How to avoid: Cooperate with a customs broker or logistics company experienced in importing furniture from China. Verify product descriptions and materials before shipment, assign correct HS codes, and prepare all compliance certificates.

🧭 Globus insight: Most delays happen due to incorrect material or component descriptions. For example, if the upholstery material is not specified in the documents, customs may require additional checks. Always prepare a complete list of components for each product and confirm it with your logistics company. In dispute situations, having a properly executed export contract greatly increases your chance of a favorable resolution.

Price discrepancies (8%)

The same furniture item can have varying prices depending on the source. Buyers then suspect hidden commissions or unexpected extra charges.

💡 How to avoid: Avoid comparing prices using only photos. Clarify specifications — frame materials, fittings, fabrics or leather, and cushion density. Price often varies due to component differences. Still, ensure your quote includes all relevant expenses, such as packaging, logistics, documentation, and agent commissions.

🧭 Expert note: Reliable factories provide detailed item compositions. Transparency in pricing is key to trust. If a supplier cannot explain the materials used, consider it a warning sign.

Production delays (7%)

Fear of delays is common, especially for furniture ordered for projects with strict deadlines.

💡 How to avoid: Maintain regular contact with the factory — request production plans and progress updates. Always allow extra time for customs and shipping rather than planning too tightly.

🧭 Our observations: Dependable factories publish production schedules and workload calendars. For large projects, choose a manufacturer that has available capacity in your preferred months. It's also wise to add at least two extra weeks beyond the stated lead time to account for unforeseen delays.

Scam agents (7%)

Stories of dishonest agents who vanish after receiving a deposit still occur — especially when working with individuals or small firms without formal contracts.

💡 How to avoid: Before starting cooperation, request the intermediary's registration documents, look for reviews, and ensure they have a physical office and a legitimate website.

Communication barriers (6%)

​​Language barriers and cultural differences can complicate negotiations. Clients fear that misunderstandings could result in incorrect production.

💡 How to avoid: If you don't speak Chinese, hire a bilingual coordinator. The best solution is to collaborate with local representatives in China who are fluent in both languages and understand the local business culture. Document key details in writing (e.g., email, WeChat) and request confirmation of understanding. For complex specifications, use drawings, diagrams, or sample photos — visuals prevent 90% of misinterpretations.

🧭 Our observations: Export-oriented factories adapt by hiring English-speaking managers and supplementing written communication with photos and specification tables.

Payment security (5%)

Transferring money to China can seem intimidating — unfamiliar banking details and transaction fees often raise doubts.

💡 How to avoid: The standard method is a bank transfer (SWIFT) to the agent’s company account or, if collaborating directly with a factory, to the production’s official bank account. Companies may have more than one registered account, so differences in account names or details can occur. Always confirm payment information with your agent or the factory through an official communication channel before transferring funds.

Design customization (4%)

When placing a complex custom order, clients fear receiving something different from what they envisioned.

💡 How to avoid: Document every aspect of customization. Approve detailed drawings, 3D renders, or at least sketches with dimensions. Ensure that all design changes are confirmed in writing by both parties. Request color or material samples, if possible, before production, and arrange a final inspection before shipment.

🧭 Practice shows: Reputable factories prepare a detailed specification document including photos and samples, signed by both sides — serving as the quality benchmark. Trustworthy suppliers also guide clients on where customization is feasible and where it's better to use standard options. If a factory advises against specific changes, it's often based on genuine production experience.

Factory selection (3%)

​China’s massive furniture market can easily overwhelm newcomers. Many fear making a wrong choice and end up not ordering at all.

💡 How to avoid: Define your selection criteria early — budget, materials, order volume — to narrow your search to a few options. If you lack time or experience, consider hiring a company that specializes in selecting verified factories.

🧭 Procurement experience: Professional sourcing teams use several "filters":

1. Work only with factories that have proven export experience.
2. Prefer manufacturers with facilities of at least 2,000 m² and their own packing workshop — these are usually consistent in terms of quality and delivery.
3. Attend major industry exhibitions, where reliable suppliers are often in attendance.

Copyright/replicas (2.5%)

Buyers often worry about legal risks when purchasing replica designs.

💡 How to avoid: Discuss the matter directly with the supplier. Many factories now create their own designs or label products as "design inspired by…", meaning they are stylistically similar but do not carry the original brand's trademark.

🧭 Practice shows: Responsible factories avoid obvious violations. For instance, many major Foshan manufacturers collaborate with Italian designers to create original yet affordable collections.

Warranty & after-sales (2.5%)

Buying furniture is a serious investment, and clients rightly expect warranty coverage.

💡 How to avoid: Agree on warranty terms before signing the contract. Specify the warranty duration and conditions for refund or replacement. Include a clause about missing or defective parts — the factory should send replacements at their expense.

🧭 Globus experience: Export-oriented factories typically offer 6–12 months of warranty without issue. Responsible manufacturers understand that long-distance clients need trust and reliability, so they willingly accept such terms.

Myths about quality (1.5%)

Some buyers still hold the stereotype that "China = low quality," which prevents them from ordering furniture.

💡 How to avoid: China has many premium furniture factories that export globally. For example, Foshan-based factories supply luxury hotels in the UAE and major European retailers. Seeing their work firsthand will show that, with the right factory, Chinese-made furniture can match or surpass European standards.

🧭 Our observations: China produces furniture across all segments — from budget mass-market to high-end luxury. When you choose a premium-segment factory, quality is excellent. Focus on the factory's reputation and standards, not the country of origin.

Legal system concerns (1.5%)

Due to differences in jurisdiction and language, some clients worry that if a supplier cheats them, they may not be able to prove anything or receive compensation.

💡 How to avoid: Work through a local agent or representative company that can communicate with lawyers on your behalf. Always keep all documents and correspondence.

🧭 Legal practice experience: When working directly with suppliers, having an official contract simplifies any disputes. However, legal cases rarely reach court — most issues are resolved through negotiation, especially when both parties value continued cooperation.

General uncertainty (1%)

Some clients are open to ordering from China but are held back by not knowing the correct steps to take. This lack of information breeds fear of mistakes.

💡 How to avoid: Follow a precise purchasing algorithm:

1. Define what furniture you need.
2. Research and contact factories.
3. Request catalogs and clarify terms.
4. Visit in person (for a furniture tour) or hire a local representative for verification.
5. Sign a contract and make a deposit.
6. After production, conduct a pre-shipment inspection.
7. Pay the remaining balance, arrange shipping, clear customs, and receive your goods.

🧭 Globus experience: The optimal payment and control model is a 50% deposit after factory confirmation and a 50% after your quality inspection approval. This ensures a balance of trust: the factory begins production with a serious commitment, and the client pays the remainder only after confirming product quality.

Standards that make the buying process safe

The Chinese market has developed standards that make the process of purchasing furniture predictable and safe. Here are four key mechanisms that eliminate the main concerns:

Factory verification before placing an order. Both remote audits and on-site inspections are now available. Specialized companies begin cooperation with a factory only after a thorough check and evaluation of the production scale and quality of samples.

Product quality control. Inspection of finished furniture before shipment has become a common service. An inspector or agent visits the factory after production and checks the quality and conformity to approved samples.

Proper documentation. Experienced importers understand customs requirements and prepare all certificates and licenses in advance. Competent documentation resolves border issues smoothly. Many factories even offer assistance with paperwork, as they are interested in fast customs clearance.

After-sales communication. Reliable suppliers stay in touch after the sale and are available to assist with assembly and maintenance questions.

How to choose a furniture supplier in China without risk

You can identify several key evaluation criteria that immediately rule out 90% of unreliable options:

Official business registration. A trustworthy factory or trading company must be registered in China. Also, consider how long the company has been in existence — if it has been on the market for 5–10 years or more, trust increases significantly.

Office and local contacts in China. A reputable supplier has an office or showroom that you can visit if desired. Check the website for a physical address and a Chinese phone number.

Transparent estimate and pricing. A reliable partner will provide a precise cost breakdown without vague wording or hidden fees.

Video inspection of production. Don't hesitate to request a video call with the factory to view the production process in real-time. This confirms the factory's legitimacy better than any catalog photos.

Willingness to sign a contract. A serious company is always ready to sign an agreement. If a supplier insists that a contract is unnecessary, it's best to walk away. An export contract that adheres to international standards provides your legal protection.

Frequently asked questions

Is it safe to order furniture directly from China?

Yes, it is safe if you're confident in the factory's reputation and the deal is legally documented. You must verify the manufacturer and sign an official contract. A pre-shipment inspection is essential — this way, you pay for the goods knowing they meet your expectations.

How can I inspect a factory in Foshan before placing an order?

Foshan is the furniture capital of China, with thousands of factories, so verification is essential. Request a copy of the manufacturer's business license and photos of the production site. Reliable suppliers often offer a video tour of the factory. You can also hire a local inspector or contact a specialized company that regularly audits factories in Foshan, checks documents, visits showrooms, and sends reports to clients.

What should I do if the delivery is delayed?

If there's a delay, first contact the supplier to find out the reason. Sometimes customs or shipping delays are beyond the factory's control. Also consider China's public holidays — for instance, during the Chinese New Year, many factories close, which directly extends production time.

How can I be sure the furniture meets European standards?

First, choose factories that already supply to Europe or the U.S., since their materials and technologies are designed for those markets. Second, request independent quality inspection reports. These reports, often issued for large orders, assess strength, material composition, and coating safety.

Fears are signals, not barriers

Each fear mentioned above highlights an area that requires attention and professional oversight — but none of them are reasons to abandon the idea of buying furniture from China. Today's market offers a range of tools to minimize risks, including factory audits, cargo insurance, inspections, and detailed contracts.

The Globus team sees these fears not as obstacles but as a checklist of what needs to be verified. Ordering furniture from China today is a manageable process where trust is built on transparency, and quality depends on a systematic approach. Fear fades when replaced by knowledge and experience — and our mission as experts is to provide both.